PISO Master

iGEn and Millennials: Shifiting the Business Landscape of Today

“Entrepreneurship is in their DNA” says a report by the marketing firm Sparks & Honey about the new generation of teens and young adults, known as iGen or Generation Z. A Bentley University survey on the other hand found that 66 percent of young people want to start their own business. As the Millennials pave the way for iGen to […]

Your Kids: The Next-Generation Business Tycoon

“Entrepreneurship is in their DNA” says a report by the marketing firm Sparks & Honey about the new generation of teens and young adults, known as iGen or Generation Z.   A Bentley University survey on the other hand found that 66 percent of young people want to start their own business.   As the Millennials pave the way for […]